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Research Results Abound – News from the Institute of Management

The Institute of Management, its departments and members are proud to present their recent achievements including new publications presentations at conferences and an award.

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Department of Management and Organization

Recently published book 

Csedő Zoltán, Zavarkó Máté: Társaságirányítás 

Akadémiai Kiadó 

ISBN: 978 963 454 657 3 

In their newest book, Zoltán Csedő and Máté Zavarkó not only introduce the basic concepts and underline the importance of corporate governance, but they also get readers acquainted with the modern approach to corporate governance and its current challenges. Based on their extensive experience based on teaching-, research-, and corporate management, the authors take a practical approach to the most recent dilemmas of corporate governance, such as managing continuous and accelerating change, while building on the solid theoretical foundations of strategic management. As the contents of book are also part of CUB’s Management and Organization Master’s program, the authors have complemented it with interactive digital educational materials. 

Recently published articles 

Colleagues at the Department of Management and Organization Zoltán Csedő, Balázs Vaszkun, Péter Strausz, Máté Zavarkó and Sára Koczkás have published the following articles recently, in various research teams involving industry experts as well: 

  • Pörzse, Gábor, Zoltán Csedő, and Máté Zavarkó. 2021. “Disruption Potential Assessment of the Power-to-Methane Technology” Energies 14, no. 8: 2297. 

The authors take on a new and emerging technology of renewable energy integration and energy storage: power-to-methane (P2M) technology. While there already seems to be a consensus among experts and academics on the potential impact and innovativeness of P2M technologies, this is the first research to directly address its disruptiveness, which aspect is an important driver of investment decisions both on corporate and national level. Building on data obtained from a mixed-method inquiry, the authors conclude that P2M is currently a value innovation which could potentially become a disruptive innovation if associated with the proper technologies. 

  • Csedő, Zoltán, Máté Zavarkó, Balázs Vaszkun, and Sára Koczkás. 2021. “Hydrogen Economy Development Opportunities by Inter-Organizational Digital Knowledge Networks” Sustainability 13, no. 16: 9194. 

Based on qualitative research, the authors explore how interorganizational networks, more specifically university-industry cooperation through digital platforms, could foster the implementation of P2X technologies which would promote sustainable energy production.  

  • Pius, Lenox O., Péter Strausz, and Szilvia Kusza. 2021. “Overview of Poultry Management as a Key Factor for Solving Food and Nutritional Security with a Special Focus on Chicken Breeding in East African Countries” Biology 10, no. 8: 810. 

The authors address the topics of extreme poverty and undernourishment in East Africa through the lens of food and nutritional security. By overviewing the poultry breeding and production systems and their challenges in Kenya, Uganda and Tanzania, the authors identify key factors in maintaining and increasing the sustainable productivity of the sector. 

  • Zavarkó, Máté, Attila R. Imre, Gábor Pörzse, and Zoltán Csedő. 2021. “Past, Present and Near Future: An Overview of Closed, Running and Planned Biomethanation Facilities in Europe” Energies 14, no. 18: 5591. 

Building on an abductive research approach integrating novel empirical data and existing theories and research results, the authors explore the opportunities of power-to-gas technologies, which are able to provide efficient energy-storage solutions, from the aspect of increasing sectoral competitiveness in Europe through disruptive energy innovation.  


Gyula Márton Szabó has participated in the Spring Wind Conference organized by the The Association of Hungarian PhD and DLA Candidates (DOSZ) and won a special award with his presentation about the model building of 11th century Hungarian King, Ladislaus I (Szent László) in the HR and Management section. His conference paper was also published in the conference proceedings.  

Balázs Vaszkun and Sára Koczkás have made presentations at two conferences: first, at the biennial conference of the International Association of Chinese Management Research (IACMR) about the characteristics of Chinese corporate management, then at the 6th Central European Higher Education Cooperation (CEHEC) Conference about the future directions and challenges of digital education, through the case of Massively Open Online Courses. 

Further information:  

  1. Department of Organizational Behaviour 

Conference participation and best paper award: 

Sándor Takács and Sára Forgács-Fábián 

The ISIRC – International Social Innovation Research Conference is the world’s leading interdisciplinary social innovation research conference.  

The 13th ISIRC conference was held from the 8th to the 10th of September 2021 in Milan, Italy, with the main theme: “Enabling the change! Social innovation and enterprises for a better future”. There were more than 300 international participants this year. By aligning with the leading impactful research being undertaken in the recent years, it focuses on how we may move towards fair and sustainable societies through social innovation and social entrepreneurial initiatives. Editors of several Q1 and Q2 journals (e.g. Social Enterprise Journal, Society and Economy, Journal of Social Entrepreneurship, Journal of Business Venturing) were among the keynote speakers of the conference. 

The conference paper of Sándor Takács PhD and Sára Forgács-Fábián focused on volunteers’ motivation in a potential transition towards social enterprise, based on the case study of Amigos for Children Foundation.  

EURAM: European Academy of Management 

Primecz, H. (2021): The Genuine Reason for not Ratifying Istanbul Convention in Hungary. A Deconstruction, EURAM online conference, Montreal, June 16-18. 

Pelyhe Valéria, Primecz, H. (2021): Hungary as precarious context for LGBT community. Interviews with transgender peopleEURAM online conference, Montreal, June 16-18. 

Primecz, H. (2021): “How Do International Business Studies Develop? Inspiration from Non-mainstream Publications Moves the Discipline Forward”, Academy of International Business, online Conference, Miami, June 28- July 2. 

Primecz, H. (2021): Shadows from the Past: The Impact of the Socialist Legacy on IPV Legislation in Hungary, SCOS online conference, Copenhagen, July 5-6. 

Henriett Primecz, Hugo Gaggiotti, Vanda Papafilippou, Tuomo Peltonen: Expatriate Bubble in Dubai: between East and West, EGOS online Conference, Amsterdam, July 7-9. 

The research is funded by the British Academy of Management Leverhulme Small Research Grants SRG 2019-20 Round scheme, no. SRG1920\100703. 

Online conference Masterclass: 

SIETAR Europe Virtual Institute 

Paradigms in cross-cultural management research 

Henriett Primecz and Laurence Romani 

Sept. 6th, 2021  

In this interactive Masterclass, we will explore four major ways of analysing intercultural interactions, each one building on a well-established research tradition: functionalist, interpretive, postmodern, and critical.  

Taking the case of self-initiated migrants who used to live within the Turkish borders and who now live in Hungary, the case shows how the very same interactions between migrants and Hungarian nationals can be interpreted in four very different ways, providing explications ranging from national culture clash to othering. 

This Master class serves foremost as an illustration of the rich repertoire of theories that we have at our disposal to analyse intercultural interactions. Laurence and Henriett will first briefly present the case of reported cultural incidents between this group of migrants and the Hungarians. Then, a short introduction to each perspective (functionalist, interpretive, postmodern and critical) is provided, immediately illustrated with an application to the case. Depending on the number of participants, Henriett and Laurence will adjust the format of the class to enable interactions. 

A first take away from this class is an increased clarity of the various approaches and theories, their strengths and complementarity, and the kind of insights they bring to the analysis of intercultural interactions. This master class also provides an illustration of how cross-cultural management theories are helpful to approach themes of intersectionality and inclusion. In particular, the presentation of the fourth perspective (critical cross-cultural management) stresses how intercultural interactions are to be analysed at the intersection of power differences, inequality, and (societal) struggles.   

Recent publications: 

Primecz, H., Kiss Julianna, Toarniczky Andrea (2021): Társadalmi és üzleti célok és tevékenységek kombinálása magyarországi társadalmi vállalkozásoknál. Fókuszban a romákat, nőket és a fogyatékossággal élő embereket támogató szervezetek 

Nemzetközi menedzsment (eds: Blahó, Czakó, Poór), Akadémai Kiadó, Budapest 2nd Edition. 

Xueyan Li and Henriett Primecz, Society and Economy 

Further information:  

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GEN.:2024.05.23. - 09:59:01