Önéletrajz - Wei Yuling
- Magyar önéletrajz
- Angol önéletrajz
Adatok
Wei Yuling
Assistant Professor
Rektori szervezet / Marketing- és Kommunikációtudományi Intézet / Interkulturális Marketing és Fogyasztói Magatartás
1994
|
Végzettségek, tudományos fokozatok
Felsőfokú végzettségek
-
2020 - 2024
Corvinus University of Budapest, Hungary , Marketing (PhD/DLA képzés) -
2018 - 2020
Corvinus University of Budapest, Hungary , Marketing (MSc/MA) -
2014 - 2018
University of Szeged, Hungary , Business Administration and Management (BSc/BA)
-
2024, dr. univ
Institute of Marketing and Communication Sciences
- , Rendes tag
Szakmai életút
Korábbi és jelenlegi munkahelyek, munkakörök és beosztások
-
2024 - 2025
School of Business, Sun Yat-sen University, Postdoc
-
2024, Poland National Science Center research scholarship
Poznań University of Economics and Business -
2022, The Creative Research Idea Award
Corvinus University of Budapest, Hungary -
2021, The 16th “Chunhui Cup” China Overseas Students Innovation and Entrepreneurship Competition (Biotechnology and New Pharmaceutical Group) Excellence Award
Ministry of Education of the People’s Republic of China
Nyelvismeret
Nyelv
Beszéd
Írás
Olvasás
Médiaszereplést vállal-e rajta?
angol
felső
felső
felső
Igen
kínai
anyanyelvi
anyanyelvi
anyanyelvi
Igen
magyar
alap
alap
alap
Nyelvismeret
-
Nyelv: angolBeszéd: felsőÍrás: felsőOlvasás: felsőMédiaszereplést vállal-e rajta?: Igen
-
Nyelv: kínaiBeszéd: anyanyelviÍrás: anyanyelviOlvasás: anyanyelviMédiaszereplést vállal-e rajta?: Igen
-
Nyelv: magyarBeszéd: alapÍrás: alapOlvasás: alapMédiaszereplést vállal-e rajta?:
Kutatás, szakértői tevékenység
Basic of Marketing, Applied Market Research Methods, Online and Digital Marketing
Társadalomtudományok
Consumer Behavior, AI ethics, AR/VR
social media marketing, Virtual try-on technology
Fontosabb kutatások
Basic of Marketing, Applied Market Research Methods, Online and Digital Marketing
Társadalomtudományok
Consumer Behavior, AI ethics, AR/VR
social media marketing, Virtual try-on technology
-
2024 - 2026, Collaboration with Artificial Intelligence: Aversion and Admiration in an Organizational Context
Részvétel formája: a kutatócsoport tagja
Finanszírozó: National Science Centre of Poland (Narodowe Centrum Nauki)
További információk a kutatásról:
-
2025 - , Human-AI Integration in New Product Development Based on Generative Artificial Intelligence
Részvétel formája: a kutatócsoport tagja
Finanszírozó: National Natural Science Foundation of China (NSFC)
További információk a kutatásról:
-
2022 - , Member , tag
EMOK, országos -
2022 - , Member, tag
EMAC, nemzetközi -
2022 - , Member, tag
AMA, nemzetközi -
2022 - , Member, tag
ACR, nemzetközi
Publikációk
- The e-WOM intention of artificial intelligence (AI) color cosmetics among Chinese social media influencers
- Unveiling the influence of anthropomorphic chatbots on consumer behavioral intentions: evidence from China and Indonesia Available to Purchase
- The Bright Side of AI in Marketing Decisions: Collaboration with Algorithms Prevents Managers from Violating Ethical Norms
- How consumers' privacy perceptions influenced mobile payment acceptance during the COVID-19 pandemic
- Using Artificial Intelligence to Promote Branded Color Cosmetics: Evidence from Indonesia
- Using facial enhancement technology (FET) in online sales of branded color cosmetics
- Advocating for mother nature: the roles of anthropomorphism, nature-evoked emotions and trust
- No longer look down: investigating second-hand clothing purchase in Indonesia
Elérhetőségek
Egyetemi tartózkodási hely
-
Épület: Main building (E Building)
Szobaszám: E. 333
Mellék:
Fővonal:
Fax:
Belső fax:
yuling.wei@uni-corvinus.hu
Budapest, Fővám tér 8, 1093
https://scholar.google.com/citations?user=zqPgUFQAAAAJ&hl=en
wei.yuling0729@gmail.com
Personal data
Wei Yuling
Assistant Professor
Rektori szervezet / Marketing- és Kommunikációtudományi / Interkulturális Marketing és Fogyasztói Magatartás
Rektori szervezet / Marketing- és Kommunikációtudományi / Interkulturális Marketing és Fogyasztói Magatartás
1994.08.05
|
Qualifications, scientific degrees
Higher education qualifications
-
2020 - 2024
Corvinus University of Budapest, Institute of Marketing and Comunication Sciences, Doctoral program (PhD/DLA képzés) -
2018 - 2020
Corvinus University of Budapest, Institute of Marketing and Comunication Sciences, Master program (MSc/MA) -
2014 - 2018
University of Szeged, Business Administration and Management, Bachelor program (BSc/BA)
-
2024, PhD
Marketing
- , Regular member
Career
Workplaces
-
2024 - 2025
Sun Yat-sen University, School of Business, Postdoc Research fellow
-
2022, The Creative Research Idea Award
Corvinus University of Budapest, Hungary -
2021, The 16th “Chunhui Cup” China Overseas Students Innovation and Entrepreneurship Competition (Biotechnology and New Pharmaceutical Group) Excellence Award
Ministry of Education of the People’s Republic of China -
2024, Poland National Science Center research scholarship
Poznań University of Economics and Business
Language skills
Language
Speaking
Writing
Reading
Media appearance
English
Advanced
Advanced
Advanced
Yes
Chinese
Native
Native
Native
Yes
Hungarian
Basic
Basic
Basic
Yes
Language skills
-
Language: EnglishSpeaking: AdvancedWriting: AdvancedReading: AdvancedMedia appearance: Yes
-
Language: ChineseSpeaking: NativeWriting: NativeReading: NativeMedia appearance: Yes
-
Language: HungarianSpeaking: BasicWriting: BasicReading: BasicMedia appearance: Yes
Research, professional activity
Basic of Marketing, Applied Market Research Methods,Online and Digital Marketing
social science
Consumer Behavior, AI ethics, AR/VR
social media marketing, Virtual try-on technology
Major research projects
Basic of Marketing, Applied Market Research Methods,Online and Digital Marketing
social science
Consumer Behavior, AI ethics, AR/VR
social media marketing, Virtual try-on technology
-
2024 - 2026, Collaboration with Artificial Intelligence: Aversion and Admiration in an Organizational Context
Form of participation: member of the research team
Moneylender: National Science Centre of Poland (Narodowe Centrum Nauki)
Further info about research:
-
2025 - , Human-AI Integration in New Product Development Based on Generative Artificial Intelligence
Form of participation: member of the research team
Moneylender: National Natural Science Foundation of China (NSFC)
Further info about research:
-
2022 - , Member, member
EMOK, national -
2022 - , Member, member
EMAC, international -
2022 - , Member, member
AMA, international -
2022 - , Member, member
ACR, international
Publications
- The e-WOM intention of artificial intelligence (AI) color cosmetics among Chinese social media influencers
- The Bright Side of AI in Marketing Decisions: Collaboration with Algorithms Prevents Managers from Violating Ethical Norms
- Unveiling the influence of anthropomorphic chatbots on consumer behavioral intentions: evidence from China and Indonesia
- How consumers' privacy perceptions influenced mobile payment acceptance during the COVID-19 pandemic
- Using Artificial Intelligence to Promote Branded Color Cosmetics: Evidence from Indonesia
- Using facial enhancement technology (FET) in online sales of branded color cosmetics
- No longer look down: investigating second-hand clothing purchase in Indonesia
- Advocating for mother nature: the roles of anthropomorphism, nature-evoked emotions and trust
Contacts
Location at the university
-
Building: Main building (E)
Room number: E 333
Extension:
Main line:
Fax:
Internal fax:
yuling.wei@uni-corvinus.hu
Budapest, Fővám tér 8, 1093
https://scholar.google.com/citations?user=zqPgUFQAAAAJ&hl=en
wei.yuling0729@gmail.com